Marketing management : (Αριθ. εγγραφής 81433)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00772cam a22002051a 4500 |
| 001 - CONTROL NUMBER | |
| control field | DZV |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CY-NiCPC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210213062626.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 740514s1967 us a a 001 engd |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | eng |
| Original cataloging agency | CY-NiCPC |
| Transcribing agency | ΒΙΒΛΙΟΘΗΚΗ ΚΕΝΤΡΟΥ ΠΑΡΑΓΩΓΙΚΟΤΗΤΑΣ |
| 082 7# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| Relationship | aut |
| 9 (RLIN) | 145768 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | analysis, planning, and control / |
| Statement of responsibility, etc. | Philip Kotler. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [Englewood Cliffs, N.J.]: |
| Name of publisher, distributor, etc. | Prentice-Hall, |
| Date of publication, distribution, etc. | [1967]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 628 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliography and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management |
| 9 (RLIN) | 146406 |
| 911 ## - EQUIVALENCE OR CROSS-REFERENCE-CONFERENCE OR MEETING NAME [LOCAL, CANADA] | |
| Meeting name or jurisdiction name as entry element | 001027 |
| Subordinate unit | 20090623 |
| -- | [1967] |
| -- | hbk. |
| Number of part/section/meeting | 658.8 KOT |
| Name of part/section of a work | 1 |
| Name of meeting following jurisdiction name entry element | 21 |
| -- | 0 |
| -- | 0 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Classification part | 658.8 KOT |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main | Βιβλιοθήκη Κέντρου Παραγωγικότητας = Productivity Center Library | Βιβλιοθήκη Κέντρου Παραγωγικότητας = Productivity Center Library | 20.10.2020 | 658.8 KOT | CPC00001027 | 20.10.2020 | 20.10.2020 | Books | Μόνο για εσωτερικό δανεισμό |