Κανονική προβολή Προβολή MARC Προβολή ISBD

The effective use of market research : a guide for management. - 2nd. - London: Kogan Page Ltd, 1992. - 177p. ; 21cm.

Includes index

ISBN: 0749407492

Subjects--Topical Terms:
ANALYSING MARKETS
CASE STUDY
Management
Market analysis
MARKET COMMUNICATIONS
Marketing research
MARKETING INFORMATION SYSTEM
SALES PLANNING
SALES PROCESS

Dewey Class. No.: 65883