000 01271nam a2200289 a 4500
001 EER
003 CY-NiDCL
005 20201020075327.0
008 910220s1991 uk a a 001 engd
020 _a0750604131
_q(pbk.)
040 _beng
_aCY-NiDCL
_cΒΙΒΛΙΟΘΗΚΗ ΚΕΝΤΡΟΥ ΠΑΡΑΓΩΓΙΚΟΤΗΤΑΣ
082 7 _a332.1
_221
110 0 _aChartered Institute of Marketing
_9142313
245 1 0 _aMarketing financial services /
_cedited by Christine Ennew, Trevor Watkins, and Mike Wright.
260 _a[Jordan Hill, Oxford]:
_bButterworth - Heinemann,
_c[1991].
300 _axvii, 244 p. :
_bill. ;
_c24 cm.
490 0 _aThe Marketing series
500 _a"Published on behalf of the Chartered Institute of Marketing."
504 _aIncludes bibliographical references and index.
650 4 _aBank marketing
_9141569
650 4 _aFinance
_xData processing
_9143957
700 1 _aEnnew, Christine
_4edt
_9143639
700 1 _aWatkins, Trevor
_4edt
_9149656
700 1 _aWright, Mike
_d1952-
_4edt
_9150009
911 _a005257
_e20090708
_j[1991]
_mpbk.
_n332.1 MAR
_p1
_q21
_r0
_s0
942 _2ddc
_cBK
_h332.1 MAR
999 _c81559
_d81559