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| 005 | 20210213062624.0 | ||
| 008 | 920528p19841991uk a 001 engd | ||
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_a0434902632 _q(pbk.) |
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_a658.8 _221 |
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| 100 | 1 |
_aCowell, Donald W. _4aut _9142819 |
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| 245 | 1 | 4 |
_aThe marketing of services / _cDonald W. Cowell. |
| 260 |
_aLondon: _bHeinemann, _c[1984]. |
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| 300 |
_axii, 340 p. ; _c23 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _9146403 |
|
| 650 | 4 |
_aService industries _xManagement _9148431 |
|
| 911 |
_a005055 _e20090706 _j[1984] _mpbk. _n658.8 COW _p1 _q21 _r0 _s0 |
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_2ddc _cBK _h658.8 COW |
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