| 000 | 00900nam a2200229 a 4500 | ||
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| 001 | EDL | ||
| 003 | CY-NiCPC | ||
| 005 | 20201020075327.0 | ||
| 008 | 500101s1962 us a 001 engd | ||
| 040 |
_beng _aCY-NiCPC _cΒΙΒΛΙΟΘΗΚΗ ΚΕΝΤΡΟΥ ΠΑΡΑΓΩΓΙΚΟΤΗΤΑΣ |
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| 082 | 7 |
_a659.132 _221 |
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| 100 | 1 |
_aBurton, Philip Ward _d1910- _4aut _9142072 |
|
| 245 | 1 | 0 |
_aAdvertising copywriting / _cPhilip Ward Burton, G. Bowman Kreer. foreword by Leo Burnett. |
| 250 | _a2nd ed. | ||
| 260 |
_aEnglewood Cliffs, N.J: _bPrentice-Hall, _c1962. |
||
| 300 |
_ax, 484 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 4 |
_aAdvertising copy _9141151 |
|
| 700 | 1 |
_aKreer, G. Bowman _9145778 |
|
| 911 |
_a000834 _e20090703 _j1962 _mhbk. _n659.132 BUR _p1 _q21 _r0 _s0 |
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| 942 |
_2ddc _cBK _h659.132 BUR |
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| 999 |
_c81527 _d81527 |
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