| 000 | 00861pam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | ECE | ||
| 003 | CY-NiDCL | ||
| 005 | 20210213062624.0 | ||
| 008 | 871218s1988 us a 001 engd | ||
| 020 |
_a0205116450 _q(pbk.) |
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| 040 |
_beng _aCY-NiDCL _cΒΙΒΛΙΟΘΗΚΗ ΚΕΝΤΡΟΥ ΠΑΡΑΓΩΓΙΚΟΤΗΤΑΣ |
||
| 082 | 7 |
_a658.8 _221 |
|
| 245 | 1 | 0 |
_aMarketing classics : _ba selection of influential articles / _cBen M. Enis, Keith K. Cox. |
| 250 | _a6th ed. | ||
| 260 |
_aBoston: _bAllyn and Bacon, _c[1988]. |
||
| 300 |
_axii, 544 p. ; _c24 cm. |
||
| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 |
_aMarketing _9146403 |
|
| 700 | 1 |
_aEnis, Ben M. _4edt _9143638 |
|
| 700 | 1 |
_aCox, Keith Kohn _4edt _9142826 |
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| 911 |
_a004341 _e20090701 _j[1988] _mpbk. _n658.8 MAR _p1 _q21 _r0 _s0 |
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| 942 |
_2ddc _cBK _h658.8 MAR |
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| 999 |
_c81494 _d81494 |
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