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_a0030055326 _q(hbk.) |
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_beng _aCY-NiDCL _cΒΙΒΛΙΟΘΗΚΗ ΚΕΝΤΡΟΥ ΠΑΡΑΓΩΓΙΚΟΤΗΤΑΣ |
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_a658.83 _221 |
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_aChurchill, Gilbert A. _4aut _9142377 |
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245 | 1 | 0 |
_aMarketing research : _bmethodological foundations / _cGilbert A. Churchill, Jr.. |
250 | _a4th ed. | ||
260 |
_aChicago: _bDryden Press, _c[1987]. |
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300 |
_axx, 896 p. : _bill. ; _c25 cm. |
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504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing research _9146408 |
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