000 01208cam a2200301 a 4500
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008 810318s1981 uk a 001 engd
020 _a007084559X
_q(pbk.)
020 _a0070841241
040 _beng
_aCY-NiDCL
_cΒΙΒΛΙΟΘΗΚΗ ΚΕΝΤΡΟΥ ΠΑΡΑΓΩΓΙΚΟΤΗΤΑΣ
082 7 _a658.83
_221
100 1 _aChisnall, Peter M.
_4aut
_9142363
245 1 0 _aMarketing research :
_banalysis and measurement /
_cPeter M. Chisnall.
250 _a2nd ed.
260 _aLondon:
_bMcGraw-Hill,
_c[1981].
300 _axi, 391 p. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research
_9146408
911 _a003762
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911 _a003536
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911 _a003535
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911 _a003764
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999 _c81441
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