TY  - BOOK
AU  - FINE,Saymour H.
ED  - Allyn and Bacon 
TI  - Social marketing: promoting the couses of bublic and nonprofit agencies
SN  - 0205120849
U1  - 6588 
PY  - 1990///.
CY  - Boston: 
PB  - Allyn and Bacon, 
KW  - Advertising
KW  - BUBLIC SERVICE
KW  - Corporations
KW  - EXECYTIVE MANAGEMENT
KW  - Management
KW  - NONOPROFIT MARKETING
KW  - Social marketing
N1  - Includes index
ER  -