TY  - BOOK
AU  - Montgomery,David Bruce
AU  - Ryans,Adrian B.
ED  - Stanford University
TI  - Stochastic models of consumer choice behavior
U1  - 658.8342 22
PY  - 1971///.
CY  - Stanford: 
PB  - Stanford University, 
KW  - Consumer behavior
N1  - Includes bibliography
ER  -