TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management: concepts & cases 
SN  - 0130269956
U1  - 658.4012 22
PY  - 2001///].
CY  - Upper Saddle River, N.J.: 
PB  - Prentice Hall, 
KW  - Strategic planning
N1  - Includes bibliographical references
ER  -