TY  - BOOK
AU  - Buurman,Richard H.
TI  - Exercises in marketing: projects and case studies 
SN  - 0304293334
U1  - 658.800941 21
PY  - 1975///].
CY  - London: 
PB  - Cassell, 
KW  - Marketing
KW  - Case studies
KW  - Problems, exercises, etc
N1  - Includes bibliographies
ER  -