Crimp, Margaret <br/><br/>
The marketing research process / 
Margaret Crimp. 
 - Englewood Cliffs:   London  Prentice-Hall,   [1981].  
 - xiii ,258 p. :  ill. ;  23cm. 
<br/><br/>Includes bibliography and index. 
<br/><br/><label>ISBN: </label>0135577101 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management<br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83