TY  - BOOK
AU  - Crouch,Sunny
ED  - CAM Foundation
ED  - Institute of Marketing
TI  - Marketing research for managers
SN  - 0434902829
U1  - 658.83 21
PY  - 1985///].
CY  - London: 
PB  - Heinemann, 
KW  - Marketing research
N1  - "Published on behalf of the Institute of Marketing and the CAM Foundation."; Includes bibliography and index
ER  -