TY  - BOOK
AU  - Crisp,Richard D.
TI  - Marketing research
T2  - McGraw-Hill series in marketing and advertising
U1  - 658.83 21
PY  - 1957///.
CY  - New York: 
PB  - McGraw-Hill, 
KW  - Marketing research
N1  - Includes index
ER  -