Wilson, Mike T. <br/><br/>
The management of marketing / 
Mike Wilson. 
 - [London]:   Gower,   [1985].  
 - xvii, 141 p. :  ill. ;  31 cm. 
<br/><br/>Includes bibliography and index. 
<br/><br/><label>ISBN: </label>0566021919 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8