TY  - BOOK
AU  - Jefkins,Frank-William
ED  - Mercury Books
TI  - public relations for your business
SN  - 1 85251 035 8
PY  - 1987///.
CY  - london: 
PB  - mercury books, 
KW  - Clients
KW  - Communication
KW  - Community
KW  - Industrial management
KW  - crisis
KW  - Finance
KW  - IDENTITY
KW  - image
KW  - Marketing
KW  - Mass media
KW  - Public relations
N1  - 197pp., 22x14
ER  -