the essentials of public relations. 

 - london:   kogan page,   1994.  
 - paperback  
<br/><br/> 192pp., 23x15, diagrams 
<br/><br/><label>ISBN: </label>0 7494 1083 3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations