The effective use of advertising media : (Αριθ. εγγραφής 81533)
[ απλή προβολή ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00861nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | EDR |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CY-NiDCL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20201020075327.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 820310s1981 uk a 001 engd |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0091429706 |
| Qualifying information | (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0091429714 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | eng |
| Original cataloging agency | CY-NiDCL |
| Transcribing agency | ΒΙΒΛΙΟΘΗΚΗ ΚΕΝΤΡΟΥ ΠΑΡΑΓΩΓΙΚΟΤΗΤΑΣ |
| 082 7# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.13 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Davis, Martyn P. |
| Relationship | aut |
| 9 (RLIN) | 142994 |
| 245 14 - TITLE STATEMENT | |
| Title | The effective use of advertising media : |
| Remainder of title | a practical guide / |
| Statement of responsibility, etc. | by Martyn P. Davis. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London: |
| Name of publisher, distributor, etc. | Business Books, |
| Date of publication, distribution, etc. | [1981]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 322 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising media planning |
| 9 (RLIN) | 141153 |
| 911 ## - EQUIVALENCE OR CROSS-REFERENCE-CONFERENCE OR MEETING NAME [LOCAL, CANADA] | |
| Meeting name or jurisdiction name as entry element | 003034 |
| Subordinate unit | 20090706 |
| -- | [1981] |
| -- | pbk. |
| Number of part/section/meeting | 659.13 DAV |
| Name of part/section of a work | 1 |
| Name of meeting following jurisdiction name entry element | 21 |
| -- | 0 |
| -- | 0 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Classification part | 659.13 DAV |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main | Βιβλιοθήκη Κέντρου Παραγωγικότητας = Productivity Center Library | Βιβλιοθήκη Κέντρου Παραγωγικότητας = Productivity Center Library | 20.10.2020 | 659.13 DAV | CPC00003034 | 20.10.2020 | 20.10.2020 | Books | Μόνο για εσωτερικό δανεισμό |