Κανονική προβολή Προβολή MARC Προβολή ISBD

Stapleton, John 1938-

How to prepare a marketing plan / John Stapleton. - 3rd ed. - [Aldershot, Hampshire]: Gower, [1982]. - 299 p. : ill. ; 20 x 25 cm.

Includes index.

ISBN: 0566022885

Subjects--Topical Terms:
Marketing--Decision making
Marketing--Planning
Marketing management

Dewey Class. No.: 658.802