Launching new products in competitive markets /
Skinner, Richard N.
Launching new products in competitive markets / R.N. Skinner. - London: Cassell / Associated Business Programmes, [1972]. - vii,184p : ill. ; 24cm.
Includes index.
0304290823
Marketing
New products
658.83
Launching new products in competitive markets / R.N. Skinner. - London: Cassell / Associated Business Programmes, [1972]. - vii,184p : ill. ; 24cm.
Includes index.
0304290823
Marketing
New products
658.83