Κανονική προβολή Προβολή MARC Προβολή ISBD

Baron, J. Steve

Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton. - [Hampshire]: Macmillan Business, [1995]. - xi, 254 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 033361836X 0333618378

Subjects--Topical Terms:
Service industries--Marketing

Dewey Class. No.: 658.8