Κανονική προβολή Προβολή MARC Προβολή ISBD

Kleppner, Otto 1899-

Advertising procedure / Otto Kleppner. - 6th ed. - Englewood Cliffs, N.J.: Prentice-Hall, [1973]. - xvii, 619 p. : illus., col. plate ; 26 cm.

Includes bibliographies and index.

ISBN: 0130180696

Subjects--Topical Terms:
Advertising

Dewey Class. No.: 659.1