Κανονική προβολή Προβολή MARC Προβολή ISBD

Willsmer, Ray L. 1930-

The basic arts of marketing / Ray L. Willsmer. - 2nd ed. - London: Business Books, [1984]. - x, 272 p. : ill. ; 23 cm.

Includes bibliography and index.

ISBN: 009164061X

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8