The marketing research process /
Crimp, Margaret
The marketing research process / Margaret Crimp. - Englewood Cliffs: London Prentice-Hall, [1981]. - xiii ,258 p. : ill. ; 23cm.
Includes bibliography and index.
0135577101
Marketing management
Marketing research
658.83
The marketing research process / Margaret Crimp. - Englewood Cliffs: London Prentice-Hall, [1981]. - xiii ,258 p. : ill. ; 23cm.
Includes bibliography and index.
0135577101
Marketing management
Marketing research
658.83