Marketing research for managers /
Crouch, Sunny
Marketing research for managers / Sunny Crouch. - London: Heinemann, [1985]. - xii, 345 p. : ill. ; 22 cm.
"Published on behalf of the Institute of Marketing and the CAM Foundation."
Includes bibliography and index.
0434902829
Marketing research
658.83
Marketing research for managers / Sunny Crouch. - London: Heinemann, [1985]. - xii, 345 p. : ill. ; 22 cm.
"Published on behalf of the Institute of Marketing and the CAM Foundation."
Includes bibliography and index.
0434902829
Marketing research
658.83