Κανονική προβολή Προβολή MARC Προβολή ISBD

Chisnall, Peter M.

Marketing research / Peter Chisnall. - 6th ed. - London: McGraw-Hill, [2001]. - xv, 475 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 0077097513

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83