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Cialdini, Robert

Pre-suasion : a revolutionary way to influence and persuade / Robert Cialdini. - London: Penguin Random House, 2016. - xiii, 413 p. ; 23 cm.

Includes bibliographical references, notes and index.

ISBN: 9781847941435

Subjects--Topical Terms:
Persuasion (Psychology)
Influence (Psychology)

Dewey Class. No.: 153.852