Κανονική προβολή Προβολή MARC Προβολή ISBD

Baker, Michael J.

Marketing : an introductory text / Michael J. Baker. - 5th ed. - [London]: Macmillan, [1991]. - xxiii, 646 p. : ill. ; 24 cm.

Includes index.

ISBN: 0333556860

Subjects--Topical Terms:
Marketing management

Dewey Class. No.: 658.8